Available soon:   Digital agency's social media & community optimizer.

Online Ads Influence Voter Choice : The Studies

Online Ads Influence Voter Choice is the primary focus of these studies.

Robotic Election Scams Increasing voter turnout

A study about robotic calls from credible sources influences voter turnout or vote choice? The study found that when robotic calls are made from credible sources, voter turnout is increased by 25%. However, there is also a decrease in voter turnout when robotic calls are made from known scammer-controlled sources.

Online Ads Influence Voter Choice : The Studies

The Effects of Campaign Advertising and Voter Turnout

A journal about the effects of campaign advertising and voter turnout found that the stimulation effect was just as likely to occur. This study used data from the 1996 U.S. presidential election and found that negative ad spending increased turnout by 2%.

Does Social Media Matter in Political Elections?

A paper about the impact of marketing communications on voter choice during elections was conducted. The study found that common methods of evaluating the impact of marketing communications during political elections struggle to account for respondents’ exposures to these communications due to the problems associated with recall bias. In addition, they completely fail to account for the of mediated or earned communications, such as social media. The study also found that social media played a significant role in voter choice by influencing respondent’s choices in two ways: (1) through how it influenced their attitude about the democratic process and (2) through how it influencers their opinion about candidate perceived as best suited for the position. Overall, these findings suggest that social media should not be used as an evaluate rod for marketingcommunications during political elections.

Two-Stage Effects of Discussant Influence on Vote Choice in Elections

A study about how two-stageEffects Of discussant Influence on Vote Choice in Elections has been conducted during the past two decades. Footnote 10 This study has shown that voters adjust their preferences to those of their discussants, but it is less clear why they do this. The study found that once a voter has formed a basic opinion about the candidate they want to vote for, they are more likely to change their mind based on the talk that they receive from their discussant.

The Influence of Electronic Media on Civilian Voting Choice in Developing Countries

A research about the Filter Hypothesis of Media Influence in Comparative Perspective was conducted to investigate how media can have an impact on people’s voting choice. The study found that civilians in developing countries who rely predominantly on electronic media were more likely to vote for an elder survivorship candidate over a more youth-friendly candidate. The Filter Hypothesis is a theory that contends that the messages and contents of electronic media machines (EIMs) and television programming discourage young people from voting and instead focus instead on the older generation.

The Impact of Social Media Ads on Consumer Intentions to Purchase

A journal about the impact of social media ads on consumers’ intention to purchase has been conducted. This study found that online ads have a significant impact on consumers’ intention to purchase, especially when it comes to attitude. The study found that consumers who see online ads with inflammatory and distressing content are more likely to make a purchase than those who see more positive ads. Additionally, the study found that the use of social media to promote products has a significant impact on consumers’ intentions to purchase.

The Influence of Voter Demographics and Newspaper on Election Results

A study about the influence of voter demographics and newspaper on election results has been conducted. A total of 288 elections were held in 201 countries, with turnout rates ranging from 71 percent in the United States to over 96 percent in India. The study found that reporter bias seems to play an important role in determining who wins and loses an election. In countries such as the United States, where the news media is constitutionally protected, candidate preference is often based on partisan politics instead of public opinions. With large numbers of people living inordesinately close to campaigns, this leaves candidates with more platforms to talk about their policies and less time to answer voters’ questions. Consequently, U.S. elections are more revealing than other democracies because candidates can focus on Richard Nixon’s past two terms as President rather than worrying about more pressing issues in their ….

The Influence of Advertising on Voting

An evaluation about the influence of advertising on people's instrumental choices has been conducted by Veblen (1899). He found that commercial objects have a greater impact than reason on people's instrumental choices. This study showed that voters, who have little incentive to collect information themselves, often follow the interests of the Parliaments they are directly involved with.

The Influence of Voter Decision Involvement on Satisfaction among Spanish-Speaking Voters

An article about voter decision involvement and satisfaction was conducted. Voters were interviewed about their satisfaction with how their voting behavior had been before, after, and over time. The study found that voter decision involvement had a significant effect on how satisfied people became with their voting behavior.anger and unsatisfaction increased while voter decision involvement decreased. This instability in voting behavior caused by Voter Control led to more dissatisfaction among the people being studied.

The Influence of Online Product Recommendations on Consumers

A research about the influence of online product recommendations on consumers' online choices was conducted. Consumers used different recommendation sources to make their online selections. The study found that online product recommendations influenced consumers in three distinct ways: by influencing the type of product they compared, the price they decided on, and the brand they chose.

User Photo
Reviewed & Published by Albert
Submitted by our contributor
Online Category
Albert is an expert in internet marketing, has unquestionable leadership skills, and is currently the editor of this website's contributors and writer.